I'm feeling a bit pressed for time, so I'll leave it to the interested reader to unravel all the fallacies in this ludicrous story courtesy of Britain's Times.
THE modern gentleman may prefer blondes. But new research has found that it was cavemen who were the first to be lured by flaxen locks.
According to the study, north European women evolved blonde hair and blue eyes at the end of the Ice Age to make them stand out from their rivals at a time of fierce competition for scarce males.
The study argues that blond hair originated in the region because of food shortages 10,000-11,000 years ago. Until then, humans had the dark brown hair and dark eyes that still dominate in the rest of the world. Almost the only sustenance in northern Europe came from roaming herds of mammoths, reindeer, bison and horses. Finding them required long, arduous hunting trips in which numerous males died, leading to a high ratio of surviving women to men.I can't resist quoting the following closing passages, as they're real beauties in their way ...
Lighter hair colours, which started as rare mutations, became popular for breeding and numbers increased dramatically, according to the research, published under the aegis of the University of St Andrews.
Just how such variety emerged over such a short period of time in one part of the world has long been a mystery. According to the new research, if the changes had occurred by the usual processes of evolution, they would have taken about 850,000 years. But modern humans, emigrating from Africa, reached Europe only 35,000-40,000 years ago.
Instead, Frost attributes the rapid evolution to how they gathered food. In Africa there was less dependence on animals and women were able to collect fruit for themselves. In Europe, by contrast, food gathering was almost exclusively a male hunter’s preserve. The retreating ice sheets left behind a landscape of fertile soil with plenty of grass and moss for herbivorous animals to eat, but few plants edible for humans. Women therefore took on jobs such as building shelters and making clothes while the men went on hunting trips, where the death rate was high.
The increase in competition for males led to rapid change as women struggled to evolve the most alluring qualities. Frost believes his theory is supported by studies which show blonde hair is an indicator for high oestrogen levels in women.
Film star blondes such as Marilyn Monroe, Brigitte Bardot, Sharon Stone and Scarlett Johansson are held up as ideals of feminine allure. However, the future of the blonde is uncertain.Ohnoes! Teh blondes are teh dieying out: even the WHO says so!!?!?!?!OMGWTFBBQ!!!
A study by the World Health Organisation found that natural blonds are likely to be extinct within 200 years because there are too few people carrying the blond gene. According to the WHO study, the last natural blond is likely to be born in Finland during 2202.
I obviously chose the wrong profession: to think people actually get paid to churn out such nonsense; what's even scarier is the sheer number of fools who swallow it whole ...